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At Gentherm, we say, “It’s about the person.” We’re with you on a cold winter day when you turn on your heated seat and steering wheel or helping manage patient body temperature in the operating room, recovering room or intensive care units. We take a human approach with everything we do.

 

As the global leader in thermal management technologies we embrace the opportunity to create and deliver extraordinary thermal solutions that make meaningful differences in everyday life. We do this by improving health, wellness, comfort and energy efficiency.

 

We embrace an entrepreneurial spirit and combine that with our global leadership to deliver results. Working at Gentherm provides you the opportunity to not only shape the future of the automotive and medical industries, but also influence your career throughout the company. You will be engaged, challenged and inspired by our team to deliver leading thermal technologies that positively impact lives around the world.

Product Marketing Manager

 

IMPACT and OPPORTUNITY

 

We are looking for a results-oriented Global Product Marketing Manager will own the vision, strategy, and roadmap for a portfolio of patient temperature management Class ll medical devices. The successful candidate will develop and execute the plan to accelerate portfolio growth across key geographies and all healthcare segments but with an initial focus on the hospital OR and ICU. This role must have the ability to manage multiple complex projects in a growth oriented, fast-moving environment and also have the ability to analyze and understand market segments to identify unmet needs and opportunities for growth.  Strong communication and presentation skills are an imperative. This role reports to the Director, Sales & Marketing

ESSENTIAL FUNCTIONS AND RESPONSIBILITIES

 

  • Establish a global portfolio strategy and pipeline for the related product portfolio.
  • Analyze market data, market trends and market segmentation to develop the Medical Division’s Product Road-mapping / Horizon Mapping and Ideation (new products) activities.
  • Identify and recommend new business development opportunities for new and existing products, including analysis and interpretation of market segments, business trends and identification of customers' specific needs. 
  • Conduct competitive analysis, product positioning, differentiation, and value proposition for product portfolio
  • Work with clinical staff to identify, integrate and prioritize new product concepts and ideas for product development.
  • Work with cross-functional partners to establish and manage new product development process (NPI) with appropriate management review. Develop implementation plans/schedules for introducing new or improved products, including new product introduction.
  • Conduct field visits with customers to gather post market information.
  • Partner with production and sales on forecasting to ensure proper inventory.

OTHER CORE FUNCTIONS

 

  • Initiate and ensure adequate support of sales programs by establishing extensive interaction with Marketing Communication team.
  • Oversee the design and delivery of market/product training programs to sales organization.
  • Plan and direct the implementation of pricing strategies to ensure achievement of overall business plans.
  • Drive marketing program (best practice) replication across regions to deliver growth and/or maintain existing share.

QUALIFICATIONS

 

MINIMUM QUALIFICATIONS:

 

  • Bachelor's degree in business administration or Marketing or other related field
  • 7+ years of successful product marketing experience
  • Excellent verbal, written and interpersonal skills
  • Intermediate skill level or above in Microsoft Word, Excel and PowerPoint, Adobe creative suite, and other marketing software packages as needed

 

PREFERRED QUALIFICATIONS:

 

  • Experience in the Medical Device industry

NICE TO KNOW

 

TRAVEL: up Local

 

COMPETENCIES

 

  • Deliver Results
    • Understand the mission and output of your team; set SMART objectives and deliver
  • Drive Change
    • Focus on agility and commitment to continuous improvement; Understand and act on internal and external drivers of change
  • Build Capability
    • Foster a culture of learning and development; Support individual growth through continuous feedback to achieve personal and professional goals
  • Cultivate Innovation
    • Openly embrace, create, implement and support new and innovative ideas, processes and technology that deliver business results

 

#LI-TO1

PHYSICAL DEMANDS/WORK ENVIRONMENT

 

All positions in our office require interaction with people and technology while either standing or sitting. In order to best service our customers, internal and external, all associates must be able to communicate face-to-face and on the phone with or without reasonable accommodation. Gentherm is committed to compliance with its obligations under all applicable state and federal laws prohibiting employment discrimination. In keeping with this commitment, it attempts to reasonably accommodate applicants and employees in accordance with the requirements of the disability discrimination laws. It also invites individuals with disabilities to participate in a good faith, interactive process to identify reasonable accommodations that can be made without imposing an undue hardship.

Gentherm is an Equal Opportunity Employer.  All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, genetic information, sexual orientation, gender identity, disability or protected veteran status.

Job Req ID:  7885
Location: 

Cincinnati, OH, US, 45241

Country/Region:  US
Published:  Dec 25, 2021


Nearest Major Market: Cincinnati

Job Segment: Medical, Product Marketing, Business Development, Product Development, Marketing, Healthcare, Sales, Research